Amazon is the best eCommerce application platform. It is founded by Jeff Bezos who is currently racing with other billionaires for technological advancements having its own streaming platform as well as robotics and other technologies.it is selling basic everyday items being easily accessible. Another advantage of this online trade is that it’s cheap and provides the products using its delivery service. Enabling us to buy stuff that we need from home, relieving customers from the waste of excess time in choosing and buying the desired product. Though its feasibility varies from region to region but still, it is serving in the best possible way across the entire globe. The platforms like Amazon have made the world look global village in a true sense. It is connecting worldwide clients with complete perfection. Millions of buyers are always waiting for something wonderful and Amazon never disappoints them in any case. The prime day comes with some stupendous offers where billions of dollars are exchanged in a matter of days. Amazon product searches get on top in a blink of a second. So if you are selling on this platform then your product listings had to be on top to help you sell more.
Amazon works as a search engine and your reach depends on how well you have done your job to remain in search results. Better keyword management and the best product descriptions can certainly enhance your chances. Amazon SEO serves sellers in many ways but more importantly, it helps enhance sales. But besides enhancing sales it also lets you get the best seller ranks for your products. Amazon BSR in turn helps you remain in search results for an extended period of time.
What is Amazon BSR?
Amazon’s best sellers rank defines how well a product is selling on the platform in relation to the other similar products from other similar sellers. The products are ranked based on recent and historical sales data. Amazon keeps an eye on the sales stats of the products being sold on the platform. It then assigns ranks to the products that keep selling in the best way. Frequent sellers are very likely to get the rank. The criterion is changing every hour but still, sellers can manage to get a good rank. You can know more about getting and maintain a good BSR by visiting olifantdigital.com. You can see the badge on the product when it is allotted with the best sellers rank. One can also visit the Amazon BSR page to view the top hundred products in the best seller category.
How can you become a best seller?
A best seller rank is indeed a matter of better reach and frequent selling for a seller. But question is, how to become a best seller. Tell you what; there are a lot of factors that define the success of your products on Amazon. The product listings, product images, and product descriptions have the primary role to play when it comes to selling frequently on Amazon. You can optimize your listings and can add quality keywords in the product descriptions to make them look more attractive to the Amazon search engine bots. One can also try Amazon paid ads to remain on top of searches for a specifictime. Once your product starts selling then it automatically starts catching the eye of the Amazon search engine bots. You can visit olifantdigital.com to know more about how to qualify for the best sellers rank.
Amazon’s choice vs. best sellers rank
Amazon BSR is usually allotted to hundred best products in a category or a subcategory but the choice is a different story altogether. Amazon’s choice is a single product in an entire category the rank is awarded automatically by the search engine bots. It works very much like an A9 bot and manages things on its own. Although qualifying for the choice is a matter of achievement for a product but it is the best seller’s badge that serves on a long term and is easy to attain. You can get complete comprehension about both at olifantdigital.com
Tips for increasing Amazon BSR
Amazon BSR can simply be increased by increasing the sales of a product in a specific category. One can enhance listings and of course sales by selling products more frequently. It is easy to do when you have a plan in place for all your products. Some useful tips to increase Amazon BSR describe below.
Amazon sponsored products
The best way to increase your product’s BSR is by investing in the first place. One can go with SEO techniques to enhance the visibility and reach for products. But paid ads are always useful in the beginning. You can promote your fresh product listings by buying sponsored ads on Amazon. It will help you get customer visits and most probably sales. Once your product starts selling then it simply starts catching the eye of the Amazon bots. It will qualify for the best sellers rank only when it will be selling in the best way.
Populate hidden keywords
Keywords are vital in every kind of search engine optimization. One cannot just attract the bots without placing the most useful keywords right upfront. It is difficult to get into the search results without using proper keywords. They are vital but even vital are the hidden ones. They are like metadata of websites that used to tell it all about the pages. The hidden keywords on Amazon are also used to tell about the product in detail. Experts at olifantdigital.com are working on hidden keywords to help enhance sales.
Use compelling product images
Product images have a lot to do with search engine optimization. Compelling product images serve the purpose the most appropriate. You can get the best sellers rank by using compelling images that will take your product on top of the searches. It will enhance sales and then the seller’s rank.
Get more product reviews
Getting a quality product review is the other good thing that can help enhance Amazon’s BSR in a quick time. Remember, Amazon takes reviews into the account when it shows results. Hence getting good product reviews can surely help you get on top and sell more of your products.
