No matter how different an organization’s aims are from one another, one thing is certain; they must always strive to grow.
Improvement is crucial to any business, and this is what distinguishes the long-lasting, successful firms from the “flash in the pan” enterprises of today.
Chatbots will improve your business significantly. Think of any unit of your business operations. No matter how fine you think you are doing, introducing chatbots will make you far better.
This is why the use of chatbots amongst businesses, especially bigwigs, is developing at a rapid rate. Everyone now understands how important these marketing automation tools are. And everyone wants a piece.
Thankfully, chatbot marketing is not limited to only mega brands. In fact, as a small business enterprise, you can enjoy the full benefits of chatbots. With user-friendly chatbot-building platforms like Zebrabuzz and the likes, you can build a free chatbot without coding knowledge for auto liking, auto commenting etc.
Zebrabuzz allows you to enjoy the unlimited benefits that chatbot marketing offers for free for a limited period. You can leverage this tool to increase revenue and boost customer satisfaction.
Let us examine why chatbots are important for every business, including yours.
Why Chatbots are Important for Your Business
Chatbots Keep You Available
The availability of chatbots is unmatched. It is safe to say that they are the closest to erasing the problem of waiting for a customer service agent to be free.
By integrating bots into your marketing operations, you will be able to answer customer queries, provide relevant information and sell your products regardless of the time.
You can engage new and existing customers in real-time, even after working hours and weekends.
Statistically, a well-designed chatbot can solve up to 80% of customer queries or more without human intervention. This makes chatbots crucial for the modern marketer.
For instance, you can use chatbot tools like Zebrabuzz to engage customers, sell products, schedule product posts online, automatically respond to comments on social media, generate leads, build email lists, send product offers via email, SMS, and Messenger, among many others.
Compared to what it would cost to hire and maintain new hands to work on these aspects of your business operations, chatbots represent a fantastic financial benefit, with a higher ROI.
Lead Generation and More Conversions
With chatbot open rates of up to 95% open rate compared to email marketing’s 10-15%, your business is 9x more likely to grow sales and engagements.
Chatbots can help you generate leads and also convert them into customers from the first conversation. Bots can also collect user data like email addresses and phone numbers which will help you promote products, send updates and discount offers.
Speed and Efficiency
Chatbots can execute tasks efficiently and will be fast while at it. Speed and efficiency are crucial in keeping customers happy and loyal to your brand.
Customers will also be more willing to recommend your business to their friends and families when you don’t waste their time.
With facebook and Instagram bots, you can move prospects through the sales funnel faster, provide timely information, answer frequently asked questions correctly and improve user experience.
Seamless Appointment Scheduling
If your business requires customers to schedule appointments, chatbots can be your Assistant.
A chatbot can help you take bookings and schedule customers for appointments. It can also automate information to their emails or phone numbers with details of their appointment dates.
Versatility and Multitasking
Another important reason why chatbots are essential for any business is their ability to multitask. They are also very versatile. This could be critical both for financial and productivity reasons.
Chatbots will help you sell your products, engage customers, automate sales and marketing advertisements to email and social media, generate leads, build email lists, take payments, among many other valuable tasks. What’s more? They can do all these simultaneously!
Versatility is why many companies like when an employee can wear different hats.
We could continue talking about how important chatbots are while businesses out there are reaping massive benefits from them. The smart decision to make is to create an intelligent and well-designed bot for your business. There are many options available, including Zebrabuzz, where you can start for free.
Leave a Reply